Western Recreational Vehicles

A locally owned and operated manufacturer and seller of motor coaches and high-quality fifth wheels, Western RV had been an iconic manufacturer in the valley.  The family was well respected and an intricate part of Yakima’s business community.  Upon retiring from the RV industry, the family sold the company to a national conglomerate.  This transition required the sales manager to seek assistance in the continued promotion of the WRV brand.

The company was seeking a team to strategically promote the on-going development of sales materials that RV retailers around the country would utilize.  Not only did Enigma exceed these expectations, but they raised the bar in quality and style with each piece that was designed and distributed.  Previous materials developed did not reflect the quality of the products manufactured and distributed out of the valley.  With contemporary art direction and a comprehensive understanding of the market, the Enigma team reestablished the strong brand presence in the market for Western RV.